Strategic Design for Standout Brands
I’ll guide every step of your project so you get a brand that truly standout.
Ongoing Projects
Brand Foundation
- 3 slots open for December
A simplified identity solution for early-stage founders and startups who want to launch with clarity and confidence.
This package is designed to establish your visual foundation from the very start, ensuring your brand looks intentional, cohesive, and ready to make an impression without unnecessary complexity.
A full logo system for your brand’s primary visual mark, hand-crafted to be distinctive and memorable.
A tailored color system that reflects your brand identity, delivered with usage guides and codes for web and print consistency.
Font selections with rules for hierarchy, pairing, and usage to support your brand communications.
A clean, easy-to-follow guide that ties it all together. The Mini Brand Guide explains how to use your logo, colors and fonts consistently.
Branded, engaging content tailored for social platforms designed to enhance recognition, foster connection, and drive interaction.
- Introduction & Discovery
At the very start, the project starts with a free discovery call or project questionnaire to help me learn more about your business, goals, and visual preferences. Once you’ve submitted the filled-out questionnaire, I’ll share my project packages so you can choose the one that fits best. After your selection, I’ll send an invoice for the 50% upfront payment to confirm the booking.
- Concept Proposals
Within a few days, you’ll receive 3 distinct logo proposals, complete with colors and typography.
- Feedback & Revisions
You’ll select your preferred logo and can request two rounds of revisions to fine-tune the final design and colors.
- Finalization & Delivery
Once finalized, I’ll package your selected logo suite, color palette, typography and mini brand guide in an easy-to-use suite. And I’ll design branded social media assets so you can launch on digital platforms with confidence and consistency.
Brand Momentum
- 2 slots open for December
Ideal for brands ready to level up from a basic look to a more refined and consistent brand presence.
This package combines essential visuals with brand fundamentals to create a clear, aligned identity system, helping you communicate with purpose and grow without diving into the full brand strategy just yet.
A full logo system for your brand’s primary visual mark, hand-crafted to be distinctive and memorable.
Establishes the core values and purpose that drive your brand, defining clear solutions to meaningful problems, and creating tangible impact that guides strategic decisions.
A cohesive and comprehensive system of visual elements, including, typography, colors, imagery, and graphics, designed to consistently represent and reinforce your brand across all platforms and touchpoints.
The set of human traits and characteristics that your brand consistently expresses, shaping how you communicate, behave, and connect emotionally with your audience.
A clean, easy-to-follow guide that ties it all together. Your Brand Guidelines explain how to use your logo, colors, fonts, visual identity elements and messaging consistently.
Branded, engaging content tailored for social platforms designed to enhance recognition, foster connection, and drive interaction.
Branded designs that communicate your message with clarity and consistency, tailored to support outreach, engagement, and promotion across both digital and print platforms.
An exclusive creative gift valued at $497+ that will add extra magic to your brand.
- Introduction & Discovery
At the very start, the project starts with a free discovery call or project questionnaire to uncover your goals, audience, and aesthetic tastes. Once you’ve submitted the filled-out questionnaire, I’ll share my project packages so you can choose the one that fits best. After your selection, I’ll send an invoice for the 50% upfront payment to confirm the booking.
This step lays the foundation for everything we design next without going too deep into strategy.
- Visual Direction
Based on your input, I’ll design 1–2 visual moodboards to lock in a direction. This ensures we’re aligned on the overall aesthetic and tone before diving into design work.
- Concept Proposals
Now I bring your brand to life. I’ll design a logo suite, choose brand colors, typography, and visual elements. You’ll receive a full concept showing how it all works together.
- Feedback & Revisions
You’ll get three rounds of revisions to fine-tune your brand. I’ll guide you through the feedback process to make sure your new look feels just right.
- Finalization & Delivery
Once finalized, I’ll design branded social media assets and marketing materials so you can launch across both digital and print platforms with confidence and consistency.
Brand Immersion
- 1 slots open for December
Designed for new brands that want to build a meaningful, strategic, and emotionally resonant brand from the ground up.
This immersive experience helps define your identity, target audience, and position in the market, setting you apart and preparing your brand for sustainable, long-term growth with purpose and impact.
A full logo system for your brand’s primary visual mark, hand-crafted to be distinctive and memorable.
Establishes the core values and purpose that drive your brand, defining clear solutions to meaningful problems, and creating tangible impact that guides strategic decisions.
A cohesive and comprehensive system of visual elements, including, typography, colors, imagery, and graphics, designed to consistently represent and reinforce your brand across all platforms and touchpoints.
How your brand uniquely addresses customer needs and delivers distinctive solutions compared to competitors. It clearly communicates the unique value your brand provides, positioning you as the preferred choice for your audience.
The set of human traits and characteristics that your brand consistently expresses, shaping how you communicate, behave, and connect emotionally with your audience.
A detailed evaluation of your competitors brand strategies, strengths, and weaknesses, providing insights into market trends and opportunities to strategically position your brand for maximum advantage.
In-depth representations of your ideal customers, detailing demographics, behaviors, goals, and pain points to guide targeted and impactful marketing and brand messaging.
A clean, easy-to-follow guide that ties it all together. Your Brand Guidelines explain how to use your logo, colors, fonts, visual identity elements and messaging consistently.
Branded, engaging content tailored for social platforms designed to enhance recognition, foster connection, and drive interaction.
Branded designs that communicate your message with clarity and consistency, tailored to support outreach, engagement, and promotion across both digital and print platforms.
An exclusive creative gift valued at $497+ that will add extra magic to your brand.
- Introduction & Discovery
At the very start, the project starts with a free discovery call or project questionnaire to gather key details and goals. Once you’ve submitted the filled-out questionnaire, I’ll share my project packages so you can choose the one that fits best. After your selection, I’ll send an invoice for the 50% upfront payment to confirm the booking.
From there, I move into a collaborative strategy phase to get clear on your brand’s purpose, audience, values, and goals. This sets the tone for everything that follows, aligning your visual identity with your deeper brand direction.
- Creative Direction
Once I’ve mapped out your strategic foundation, I’ll create curated moodboards to explore potential visual directions. These include colors, typography inspiration, texture, and references. I’ll use this step to visually align before any design begins, ensuring we’re on the same page creatively.
- Concept Proposals
You’ll be presented with two fully developed brand concepts – each one intentional, cohesive, and capable of meeting your brand’s needs. Rather than aiming for quantity, I focus on depth. Each concept will include logos, color palette, typography, supporting visual elements, along with your selected brand collateral, like social banners, business cards, letterheads, or envelopes.
- Refinement & Revisions
After the presentation, I move into two structured rounds of revisions to refine the selected direction. This phase ensures the identity feels just right and functions well across use cases. I’ll help guide the feedback process to keep things clear and constructive.
- Final Delivery & Support
Once the brand is finalized, you’ll receive a complete, organized brand package including your logo suite, brand guidelines, messaging overview, and all final assets. I also include support for 2 weeks after the handover to ensure everything works smoothly.
Brand Addons
A clear and visually impactful presentation of your brand’s vision, value, and opportunity, tailored for investor interest and stakeholder confidence.
A dynamic animated version of your logo, crafted to enhance brand presence across digital platforms.
A clean, easy-to-follow guide that ties it all together. Your Brand Guidelines explain how to use your logo, colors, fonts, visual identity elements and messaging consistently.
Branded, engaging content tailored for social platforms designed to enhance recognition, foster connection, and drive interaction.
Branded designs that communicate your message with clarity and consistency, tailored to support outreach, engagement, and promotion across both digital and print platforms.
A fully responsive, brand-consistent digital presence, offering clarity, ease of use, and a seamless journey for your audience.
Brand Co-Founder
This is an ongoing, high-touch creative partnership designed to bring consistency, clarity, and intention to every touchpoint of your brand or business.
From everyday design tasks to big-picture creative strategy, this retainer gives you flexible, exclusive access to collaborate with a designer who understands your brand. Everything is approached with the intention to help you move quickly with a stronger presence, resulting in cohesive growth across all platforms.
- End-to-end Design Support
- 30–36 Hours Per Week
- Creative Direction
- Web, Digital, and Print Design
- Presentation & Document Design
- Fast Turnarounds with Atention to Detail
- Creative Onboarding
I’ll start with a kickoff to get aligned on your current brand assets, goals, and priorities. This step sets the foundation for a seamless, collaborative flow. We’ll define your design needs, ideal workflows, and communication rhythm so everything moves with clarity.
- Full-Time Design Support
Receive full-time design support dedicated entirely to your brand for 30-36 hours per week. From campaign launches to internal collateral, every touchpoint is thoughtfully designed to stay cohesive, strategic, and on-brand. This model offers flexibility to shift priorities as your business evolves.
- Seamless Collaboration
Acting as an embedded member of your team, design support is responsive, proactive, and fully aligned with your goals. Communication is tailored to your preferred tools and pace, ensuring design moves as quickly as your ideas do.